Accessorize everything
It’s all about the accessories. The simple truth of modern retailing. Lots of proof.
Tonight, we decided to visit the new kid on the block (locally). The Siamese twin of our main electronics box store (Future Shop) came to the city back at summer’s end; it took until now to find an excuse to cross town and see what’s goin’ on, at Best Buy.
The key is that the employees are (rumoured) not on commission. Straight salary. I’m a disbeliever, but the two agents we consulted seemed willing to go along with whatever we thought we wanted. In this case, headphones. Not for me, because I already have my Bose, but others in the family are needy.
The real selling point for the store is the sheer depth of accessories for cellphones. I don’t speak from personal experience, obviously, but getting the right case for your smartphone is important. Should it be rigid or flexible? Is grey/white a better combination than blue on blue? Should the pushbuttons be covered or hanging free in the breeze? At least we could do hands-on comparisons, which is way cooler than trying to make a life decision based on a poorly screened photograph.
There you have it. An evening in the life of the suburban shopper. We’re home again, with a full tank of gas (in case of sudden price hikes under the cover of a waxing gibbous moon. Seriously, Montreal got hit with a 14 cent increase earlier this week, without reasonable explanation. Don’t want to run the risk.